Archive for March, 2011
Analytics Show Love to Facebook ‘Likes’
I was surprised to learn that a recent in-house study conducted by online event registrant Eventbrite found the average Facebook ‘Like’ drove on average 11 visits back to its website. After a 12-week survey, the site concluded that across all channels (Facebook, Twitter, LinkedIn and Eventbrite.com), one ‘Share’ drove more than 7 visits back to [...]
Read moreBeyond the PC: Aligning Strategy with Automation
As more small businesses wake up to the fact that they are competing in a global market, they are becoming aware of high-tech systems that promise to connect them to their increasingly dispersing customers. Not only that, the ability to manage a decentralized staff, automate workflows and evaluate sales performance in real time has, in [...]
Read moreGroup Texting Gaining Momentum
If you were tuned into technology in the early 1990s, then you possibly logged in to a virtual space called a chat room (remember those?). Well, my nostalgic friend, it’s time to get excited – the chat room is back en vogue … sort of.
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